They say your best prospects are your current customers, and the referrals your satisfied customers may generate can make or break an agent’s career.

Building your personal referral network is a crucial component to an agent’s ongoing success, yet many agents continue to overlook the task of following up with their past customers, and miss the opportunity to build a repeating referral network of leads.

With MarketTrax, you can automatically create a five-year marketing campaign as soon as a sale closes while creating a referral network without requiring any extra work or follow-up from the agent.

MarketTrax is a unique service that allows your agents to build personalized drip marketing campaigns and build a referral leads network with no additional effort. Real estate companies sign up with MarketTrax and allow agents to opt in to the service. For participating agents, a one-time fee will be assessed at the time a deal closes. The MarketTrax team then begins a comprehensive marketing campaign designed to build and maintain awareness of that agent and your company. Agents receive:

A secured Intranet site for viewing all contacts Immediate personal contact with buyer or seller on closing (we make the call on behalf of the agent) Validation of address, phone numbers and email address A personal customer satisfaction survey A request for referrals which are passed on to the agent Personal follow-up calls six months after closing and then after the first, third and fifth year from closing to continue to build a strategic referral networking system More than 20 plus personalized mailings over the next five year period with the agent’s picture and personal contact information encouraging past customers to remember the agent and pass their name to others Quarterly E-Newsletter to your client, personalized with your picture and contact information, filled with helpful articles and engaging content.

Our team of trained professionals can address your agents’ drip marketing needs and help build a referral network of new leads to allow your agents to focus on their immediate sales opportunities. MarketTrax is an outsourced business service that allows your team to remain focused on your core talents

MarketTrax is the solution you and your agents have been searching for. For more information please contact Team OBS at 716-250-2700 or visit our web site at www.teamobs.com. Get your agents out of the grind and into strategic planning and build your business!

MarketTrax is a service provided by Team OBS. Team OBS provides outsourced business services designed to allow companies to stay focused on their core talents.